“Business as usual’ is now “business unusual.” If your service-based business is going to weather the storm, you need to adapt and embrace your new best friend — technology! We can point you in the right direction.
Let’s face it. In today’s fast-changing business climate, being willing and able to change is not a “nice to have” skill – it’s a “need to have” skill. But it’s a skill that can be developed by using tactics that simplify your business in order to multiply the value you provide to your clients.
Valentine’s Day is coming! How are you targeting that special prospect for your business? Cupid has some valuable suggestions about successful matchmaking.
2020 marks the start of a new year and a new decade. Set yourself up for success by choosing a keyword to guide your theme and tone for the year. Your keyword will reflect your unique persona in the market, and form the basis of a winning brand strategy.
It’s the holiday season, a wonderful time to rejoice and relax. With a time out from your busy schedule, do some special things for yourself. Schedule some real downtime to catch up on your sleep, get together with friends and family, and enjoy those indoor or outdoor activities you love but often don’t have time for during your regular routine.
2020 is the start of a new year and a new decade. Q4 of 2019 is the time to start planting the seeds that will grow your business success in the coming year and beyond. In this blog, we look at building a strategic business plan to give you 20/20 vision for 2020.
So many business owners are swamped during the hectic fall season – crushed between events, project deadlines and pressure on achieving year-end results. At the same time, marketing and business development requires consistency and repetition. In this blog, we look at how using “mindfulness” helps us stay calm, positive, productive and profitable.
Every championship tennis player employs a well-honed approach on the court that works for that particular individual. It’s the same in business. What works well for one business does not necessarily help another to succeed. It’s a question of understanding your strengths and leveraging them effectively in your market positioning and communication. In this blog..
Did you ever buy a gym membership, then after a few weeks, stop going because you weren’t seeing the results you expected? If so, you’re not the only one. So often, when people don’t see immediate results, they begin to lose motivation and purpose. The reality is that it takes a few months of working..
Do you sometimes feel you’re ‘stabbing in the dark’ with your marketing efforts? Would you like to grow your business more cost effectively and time efficiently? Consider taking a more strategic approach using a systematic marketing plan. It starts with defining your persona.