It’s more economical to engage and retain a loyal client than to acquire a new one. Loyal clients translate into more referrals, bigger profits, greater lifetime revenue and ultimately increased brand recognition. Research* shows engaged consumers: Buy 90% more often Spend 60% more each time Are five times more likely to make a future transaction..
Last year, as Impagination’s 30th anniversary approached, it was natural to look at where we’ve been and who we’ve had the pleasure of working alongside. With dramatic changes in our industry since 1986, only the most adaptable survive. For our 30th Anniversary, we chose to connect the dots to our most critically important relationships. Receiving..
Your brand is what distinguishes you, allowing you to stand out, charge more and eliminate your competition. From the days when companies would literally brand their shipping containers and livestock, to the symbolic ways businesses and professionals brand themselves now, it has always been important to leave your authentic mark in the minds and hearts of your best clients or customers.
While priceless surprises certainly don’t hurt, often something small, simple and well timed can go a long way in helping you cultivate lasting and rewarding relationships with your best clients or customers.
Being clear about who your best client is isn’t just about who you like working with, it’s also about stating who you offer specific or differentiated services or value to.
Conferences are a great way to discover fresh ideas, learn helpful tips and grow your network. But with the time and financial investment that goes into attending a conference, it is important to be clear about your objectives so you’re prepared to get the most out of your experience.
So after 15 years, instead of a brochure that is filed and forgotten, our network continues to be thrilled to receive, display and share our captivating cube promotion. Now that’s the return on investment we seek for all of our clients!
At Impagination we have a strong commitment to thrilling and appreciating our clients. It is because of this that I would like to thank our clients for inspiring us to constantly do our best for you. As a wonderful result, we recently won a 2016 Summit Creative Award for one of our 2015 holiday promotions. We’re extremely..
There are plenty of coaches and advisors out there, and if they are worth their sea-salt, they will help you be crystal clear on the two keys to planning ahead.
Did you know that your image sets an impression within 100th of a second? For this reason, I trust my headshots to professionals to capture the unique persona and professional brand of my clients. Check out Impagination’s five invaluable preparation tips from the professionals.