Helping smart, savvy businesses find more best clients

9 Tips for a Riveting First Impression

A good “elevator pitch” is an effective way to demonstrate your professional strengths and skills. In this month’s blog, we share tips for using your pitch to connect with potential clients and help them understand why they should consider you when an opportunity arises.

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2024 Clarity Starts Now

As we head into 2024, and look to thrive in today’s ever-changing business environment, it’s the perfect time to reflect on what we truly desire and the path that works best for us to get there. Clarity and focus are key. In this month’s blog, we share our top tips for doing just that.

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You can never do this enough!

It’s good for your business to regularly review your best client list and what those clients do for your business. Check out this month’s blog for tips on determining your ideal client and ways you can show your appreciation to them this holiday season.

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Persona and Positioning = Profits

In the world of business, creating a clear and consistent persona and positioning for your brand, services and products will differentiate you from competitors in the minds of your target audience… as we explain in depth in this month’s blog.

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How to deal with uncertainty

Transitions can be difficult. In this post we provide ways to overcome the stress of a new challenge or chapter by making the most of your strengths, building confidence as you settle in, and enjoying the excitement of your potential.

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Words Matter

Every interaction you have with a client or prospect builds your brand recognition and has the potential to increase sales. In this post, we look at how using the right words, phrasing and tone of voice can help.

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